October 5, 2010 | Tom Suddes

The One Hundred Trillion Dollar Idea

There will be a ONE HUNDRED TRILLION DOLLAR TRANSFER OF WEALTH in the next 30 years!

Who will end up with all that??? Not the government. Not the children. And not charities.

It will all end up in the hands of WOMEN!!!

I have shared this idea with a lot of organizations and at a lot of speaking and trainings in the last couple of years. Still not sure anybody is actually paying any attention.

Maybe this will help. From the September 23, 2010 Chronicle of Philanthropy.

OHIO BUSINESSWOMAN’S GIFT PROVIDES $113 MILLION TO TWO NONPROFITS! Virginia B., Dayton, Ohio Businesswoman died in June and left $87 Million to Georgetown University and a $26 Million Gift to the Dayton Foundation. This woman’s husband owned a pharmaceutical company and passed away in 1965. She had managed the company after her husband’s death.

Think about this:

    How many ‘VIRGINIA’S’ are out there?
    How many organizations are still chasing MEN?
    Who would you rather visit with… a BOWG (Politically Incorrect ‘Big Old White Guy’) at a corporation who wants to see all of your numbers and your metrics
    Or, a wonderful older WOMAN with a HEART, who wants to know about your STORY, and the people you IMPACT, and how she can HELP???

Duh.


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October 5, 2010 | Tom Suddes

Do The Opposite

*Another great lesson from an article in SUCCESS MAGAZINE.

Here’s how Muhammad Yunus, Nobel Prize Winner, Founder of Grameen Bank and the entire Micro Finance Industry, Banker to the Poor, tells his story:

“People always ask me how I figured out how to do this kind of thing. It’s very simple, really.

Whenever I needed a rule, a procedure for doing this (lending to the poor), I just looked at the conventional banks, what they do, how they do it, because they’ve been in business in a long time.

Once I learned how they did it… I JUST DID THE OPPOSITE.”

Yunus says that the banks had decided that “the poor were not credit worthy”. Yunus asks, “Are the banks people-worthy?”

The revolution that he started was a huge shift in thinking… the opposite of what existed.

    • Banks lend money to the rich. Yunus reached out to the poor.
    • Banks give loans to men. Yunus focused on women.
    • Banks do business in the city centers. Grameen would focus on the remote villages.
    • Banks require collateral. Grameen would offer loans without collateral.
    *And without lawyers or reams of legal documents.
    • Banks are owned by the rich. Grameen would be owned by the borrowers… with profits going back to them as dividends.

WOW! Edward De Bono, Lateral Thinking, do the opposite, at its best!


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October 1, 2010 | Tom Suddes

Entrepreneurial Must Read

If you’re a business entrepreneur, a young social entrepreneur or an entrepreneur wannabe… you need to read about Elon Musk and Tesla in the latest Wired Magazine.

Fascinating story about thinking big, all in, vision, selling the vision and much more.

Entrepreneurial lessons out the yin yang.


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September 30, 2010 | Tom Suddes

The 3rd Sector Is About Purpose/Impact

On my way to giving a CHANGE THE RULES, CHANGE THE GAME talk to an AFP Chapter.

Still trying to getting everybody out of this ‘NOT-FOR-PROFIT’ mentality. If you talk about the SECTORS of the economy, it should be about three P‘s (for alliteration).

PUBLIC PRIVATE PURPOSE (IMPACT).

As Nick says, all these young Millennials and Social Entrepreneurs are not starting ‘not-for-profit organizations’. They’re starting hybrid organizations that serve a great PURPOSE and have huge IMPACT.


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September 30, 2010 | Nick Fellers

Pending into oblivion…

Once you’ve made an ask (numbers on the table), the prospect status can be either pending or committed/declined. Pending implies that we’re working toward a ‘yes’ or ‘no’. The challenge is that so many requests never get to a ‘yes’ or ‘no’… they fade into pending oblivion.

Pending into oblivion sounds like this [my commentary in brackets]:

  • “Well we didn’t want to harass the prospect after we asked.”
    [so we didn't follow-up to see if it was a yes/no and so it went nowhere]

  • “The family says it’s still thinking.”
    [16 months is a long time to be thinking, do you think something’s going to change about that next month?]

  • “If we forced them to a decision, I’m worried they would say no.”
    [but we don't know that for sure, so instead we let the relationship function in this grey area -- moreover, without dialogue we can’t actually deal with objections]

There comes a time when we need to force a decision. When it’s been 16 months… when you’ve made four visits… you’ll know it when you come to it.

You can simply say, “Prospect, we’ve had some great discussions about this project and it’s time to come to some sort of decision about a commitment. We [as an organization] are moving forward and we just need to know where we stand. We need A commitment [TODAY].”

If we can’t ultimately report each request as a pending or a commit, it’s likely we didn’t really ask in the first place or we’re not doing our jobs.

There is a greater danger than getting a ‘no’. It’s not having dialogue, not having any real sense of what’s working in your system, and leaving relationships in a grey – stagnant area.

Tom is helping a college wrap-up a huge campaign. The five-person development team has about 70 sizeable gifts pending. Tom rallied the troops in August and said, “We’re in a phase in which there is no more pending.” For the last six weeks the team has been out having commitment conversations with each family, prospect and foundation. This has generated $14M in commitments over the last two weeks.

See also: How to ask funders to follow a deadline

  • The ask as a continued dialogued
  • Get numbers on the table early.

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  • September 27, 2010 | Tom Suddes

    Selling Is Not Telling… Unless It’s A Story

    It’s not about a PITCH (on an elevator)! It’s not a spiel. It’s not memorized.

    We ASK QUESTIONS. We LISTEN TO THE RESPONSE. We then RESPOND WITH A STORY or STORYLINE!

    *We used to call this IMPACT POINTS and TALKING POINTS. It was the idea of “reaching into your quiver of arrows” and selecting the right response.

    Call it whatever. Just ASK. LISTEN. RESPOND.


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    September 24, 2010 | Nick Fellers

    Altitude Awareness: Stay at 30,000′

    We use an Altitude Framework to order thinking, communications and storylines.

    30,000′ The WHY VISION
    14,000′ The WHAT STRATEGY
    3′ The HOW EXECUTION

    In sharing this with others one goal is simply to make everyone aware of 30,000′ and what it means to “share the message and story at 30,000′”.

    People respond to you at whatever level you communicate. So, if you’re at 3′, talking about where the architects are placing bathrooms, this will frame the conversation. Instead, if you’re at 30,000′, talking about changing and saving lives… the conversations will be different.

    One example: Last year I worked with a well-respected social entrepreneur and Ashoka fellow. A driven individual and true visionary, he gets up every morning trying to change the face of poverty. Whenever he went to make an ask, however, the conversation always turned into a debate about the business model (at 14,000′). The Altitude Framework helped him to see why this was happening.

    Being an award-winning social entrepreneur, his message had taken shape around ‘doing business in a different way’… about ‘earned income’… about ‘not relying on philanthropy’… about being ‘best in the world at being sustainable’. Naturally, prospects were engaging him at this level (14,000′). The 30,000′ WHY wasn’t coming through in his message. His story needed to be about being best in the world at changing the face of poverty (30,000′) — first — and then incorporating a different business model (at 14,000′).

    The Altitude Framework was a simple tool that made him aware of his 30,000′ message. I’m happy to report his funding conversations changed considerably based on this conscious framing exercise.


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    September 23, 2010 | Nick Fellers

    Imagining a day in which “Not-for-profits” don’t exist

    Tom’s been pushing for a ‘change’ in the sector and a change in the vocabulary for 15+ years. In the past five years we’ve seen the dialogue about a new language explode. And, recently I’ve been able to imagine a day in which ‘not-for-profits’ don’t exist because a different identity shapes those devoted to changing the world.

    We give a big portion of our time and resources to helping young leaders change the world. Tom’s been the boxing coach at Notre Dame for 35+ years and I built and sold my first company (at Notre Dame) before I was 22. We’re sold out for young people.

    Thinking back over the past two years we’ve had young social entrepreneurs to our boot camps, mentored at the Unreasonable Institute and worked closely with another 26 young leaders at Eagle Creek or on-the-road. Not one of them would describe what he or she is doing as a ‘not-for-profit’. When you listen to them describe their ambitions the message is about

    • Social Innovation
    • Social Enterprise
    • Movements / Networks
    • Change-Focused Organization
    • For Impact (after they’ve been with us)

    The really interesting thing is that I think greater than 80% have been incorporated as 501c3 organizations.

    This is not an observation about vocabulary. It’s an observation about identity and being. Read more


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    September 22, 2010 | Tom Suddes

    Think Visual: Imagineering

    I spent last Friday at Disney World with an amazing group of Junior Achievement CHAMPIONS (aka Board Members and Staff). It was a six-hour ‘RETREAT’ and my role was to facilitate/coach to help Junior Achievement Board Members become more ENGAGED and more PASSIONATE ADVOCATES for Youth Development, Economic Development and Workforce Development.

    We (60 Board and Staff Members from Junior Achievement of Central Florida and West Coast) spent the day talking about IMPACT and INCOME and their ROLE.

    I was totally energized by the commitment of these CHAMPIONS… and of their serious desire to figure out how to help.

    As part of my ‘PREP’, I re-read one of my favorite ‘books’ called IMAGINEERING by the Disney Imagineers. It’s full of all kinds of the SKETCHES (VISUALS) that were eventually turned into reality.

    Following are some tweet-like quotes from Imagineering that reinforce the entire idea of STORIES and VISUALS.

    “You know bankers don’t have any imagination, none at all. You have to SHOW them what you’re going to do.” Walt Disney

    I could never convince the financiers that Disneyland was feasible because dreams offer too little collateral.” Walt Disney

    “Question: How many Imagineers does it take to change a light bulb? Answer: Does it have to be a light bulb?”

    “For Disneyland, the process of ‘learning and succeeding by dreaming and doing’ was employed for the very first time.”

    “The only rule during this time (of brainstorming Disneyland): There are no rules.”

    “The Walt Disney Company is in the business of TELLING STORIES.”

    “There are no days in life so memorable as those which vibrate to some stroke of the IMAGINATION.” Ralph Waldo Emerson

    “Storyboards are used a PRESENTATION TOOL… to SELL THE IDEA!”


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    September 22, 2010 | Nick Fellers

    Elevator Pitch vs. Elevator Engagement

    “What’s your elevator pitch?”

    You have 60 seconds with someone on an elevator. How do you pitch your company, product or organization? What do you say in that short time? Presumably the goal is to get the other person to say, “Hey, this sounds interesting. Let’s keep talking.”

    If that’s the goal, and if you only have a short time frame, let’s change the question to: “What’s the best way to engage in a short time frame?”

    Instead of spewing for 20-60 seconds… even if succinct… think about one great question you can ask of the other person to get them ENGAGED in a conversation.

    I would ask one question then tell a quick story (10 seconds) based on the answer to that question. You engage more in a short time frame by asking questions.

    The elevator pitch may be one of the most powerful framing devices ever. I’m not throwing out the concept… I just want to draw your attention to the difference between a one-way communication and a two-way communication. Focus on the two-way (engagement) and not the one-way (pitch). Think about the difference between SAYING and ENGAGING.

    When you’re with a prospect on a visit, by phone, leading a tour or on an elevator are you SAYING or ENGAGING?


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