The Year of ‘Practice’ II

Posted by: Tom Suddes January 10, 2008

I ended 2007 with encouragement to make 2008 your year of ‘PRACTICE’ .

One great way to understand this idea is captured in a terrific book Serious Play by Michael Schrage.

If you’re truly interested in the idea of PRACTICE and the idea of INNOVATION … you need to grab this book.

By simple summary: Schrage urges us to ‘PLAY’ with PROTOTYPES and MODELS and SIMULATIONS. From this (SERIOUS) ‘PLAY’ comes great innovations and processes and products and services.

How is this related to my strong encouragement to PRACTICE ?

Treat every VISIT… every DISCOVERY… every PRESENTATION as ‘ PRACTICE ‘. A MODEL. A PROTOTYPE. A TEST.

Since you’re just PRACTICING there’s no risk . No downside . No excuse . (For not getting out there and visiting/asking.)

Keep up your “PRACTICE”!!!


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